Targeted Wellness Audience Campaigns
We develop highly targeted Facebook campaigns that specifically reach health-conscious demographics and identify users genuinely interested in nutrition products and wellness services.
Retargeting Strategies
Our specialized retargeting sequences nurture prospects through the buying journey, with messaging uniquely tailored to nutrition and wellness purchase patterns.
Compliant Ad Copy & Creative
All ad content is developed with strict adherence to Facebook's policies for health claims while still maintaining compelling messaging that resonates with your target audience.
Custom Audience Building
We create sophisticated custom audiences based on health interests, competitor engagement, and lookalike modeling from your best existing customers.
ROI-Focused Optimization
Continuous campaign refinement based on conversion data ensures your advertising budget delivers maximum returns for your nutrition business.
Visually Compelling Health Content
We create stunning visual content that showcases your nutrition products and wellness services in ways that naturally engage Instagram's health-focused audience segments.
Influencer Partnership Management
Our team identifies and manages relationships with credible micro-influencers in the health and wellness space who can authentically represent your brand.
Instagram Story Campaigns
Strategic use of Instagram Stories to drive engagement and showcase nutrition product benefits with interactive elements like polls and questions.
Shopping Integration
Seamless product tagging and Instagram Shop setup to create a frictionless path from discovery to purchase for your nutrition products.
Content Calendar Development
Comprehensive content planning that aligns with wellness trends, seasonal health interests, and your promotional calendar.
Nutrition Keyword Research
In-depth research to identify high-intent keywords specifically used by consumers searching for nutrition and wellness solutions like yours.
Competitor Analysis
Detailed analysis of competitor ad strategies, positioning, and messaging to ensure your campaigns stand out in the nutrition market.
Ad Extensions Optimization
Strategic implementation of all relevant ad extensions to maximize your ad real estate and improve quality scores and click-through rates.
Landing Page Alignment
Ensuring your landing pages are perfectly aligned with ad messaging and optimized for conversion within the health and wellness context.
Budget Management
Expert allocation of your ad spend to maximize ROI across different campaigns, with special attention to high-converting nutrition keywords.
Nutrition-Focused Keyword Strategy
Development of a comprehensive keyword strategy specifically targeting how health-conscious consumers search for nutrition information and products.
Compliance-Safe Content Optimization
Optimization of website content that follows SEO best practices while adhering to FDA, FTC, and other regulatory guidelines for health claims.
Authority Building
Strategic initiatives to build your site's authority within the nutrition and wellness niche through quality content and industry-relevant backlinks.
Technical SEO Audit
Comprehensive technical audit to ensure your nutrition website meets all search engine requirements for indexing, speed, and mobile-friendliness.
Local SEO for Wellness Businesses
Specialized local SEO strategies for nutrition practitioners, wellness centers, and other location-based health businesses.
Evidence-Based Nutrition Content
Creation of scientifically accurate, engaging content that establishes your brand as a trusted authority in the nutrition space.
Compliance-Reviewed Articles
All content developed with strict attention to regulatory compliance for health claims, with optional review by legal experts in health marketing.
Content Distribution Strategy
Strategic distribution of your content across digital channels where health-conscious consumers spend their time online.
Nutrition Content Calendar
Development of a comprehensive content calendar aligned with seasonal health trends, nutrition awareness months, and your business goals.
Engagement Optimization
Regular analysis of content performance metrics to refine strategy and focus on topics that most resonate with your target audience.
Segmented Wellness Campaigns
Highly targeted email campaigns based on customer interests, purchase history, and engagement with specific nutrition topics.
Nurture Sequences
Development of automated email sequences that educate prospects about your nutrition solutions and guide them toward purchase decisions.
Retention Campaigns
Strategic email programs designed to maximize customer lifetime value through repurchase reminders, cross-sells, and loyalty incentives.
A/B Testing Program
Ongoing testing of subject lines, content approaches, and offers to continuously improve email performance metrics.
Deliverability Optimization
Technical email setup and best practices to ensure your messages reach inboxes rather than spam folders.
Credible Health Influencer Identification
Strategic identification of micro and macro influencers with genuine credibility in the health and wellness space who align with your brand values.
Compliance-Oriented Briefing
Clear briefing documents that guide influencers on what health claims can be made about your products in accordance with regulatory requirements.
Campaign Measurement
Comprehensive tracking and analysis of influencer campaign performance using both engagement metrics and conversion data.
Long-Term Partnership Development
Cultivation of ongoing relationships with your best-performing influencers to build authentic brand advocacy over time.
Content Repurposing Strategy
Maximizing ROI by strategically repurposing influencer-created content across your owned marketing channels.
Comprehensive Dashboard Setup
Development of custom marketing dashboards that provide clear visibility into all aspects of your nutrition brand's digital marketing performance.
Multi-Channel Attribution
Implementation of attribution models that accurately track how different marketing channels contribute to conversions for your wellness products.
Customer Journey Analysis
Detailed analysis of the customer journey from first touch to purchase, identifying key optimization opportunities unique to nutrition buyers.
Conversion Funnel Optimization
Identification of conversion bottlenecks and strategic recommendations for improving each stage of your sales funnel.
Regular Performance Reporting
Clear, jargon-free reporting delivered on a scheduled basis with actionable insights rather than just data points.
Conversion Rate Optimization
Data-driven improvements to your website designed to increase the percentage of visitors who take desired actions or make purchases.
User Experience Enhancements
Strategic improvements to your site's navigation, readability, and content layout based on user behavior analysis.
Mobile Optimization
Ensuring your nutrition website provides an exceptional experience for the growing segment of mobile health researchers and shoppers.
Page Speed Improvements
Technical optimizations to ensure fast loading times, which directly impacts both user experience and search engine rankings.
Trust Signal Integration
Strategic placement of testimonials, certifications, and other trust elements that are particularly important for nutrition product decision-making.